Podcasts
Click on the links below to play podcast or
right-click to download.
Networking
- A Professional and Personal Necessity (MP3 Audio, 56Mb)
NAPPS Mentoring Teleconference conducted by Vicki Lynne Morgan.
It’s not who you know or what you know, it’s all about who
knows you. This program explores the why, where, and how-to of
networking. An important step in word-of-mouth marketing,
networking helps you achieve brand identity, trust, and customer
attraction and retention.
Retail Experience
Differentiators (MP3 Audio, 22Mb)
In this fourth podcast from the Raritan Valley Community
College SBDC, Kathy Ormosi interviews Vicki Lynne Morgan on retail experience
differentiators: 6 tips to boost your bottom line.
Small
Business Marketing (MP3 Audio, 31Mb)
In this second podcast from the Raritan Valley Community
College SBDC, Regional Director Sue Johnson interviews SBDC
RVCC Counselor, Vicki Lynne Morgan, and Candy Bouquet owner
Karen Wessel about small business marketing.
Guerrilla
Marketing Strategies and Tactics (MP3 Audio, 12Mb)
Guerrilla marketing strategies and tactics are
discussed by Vicki Lynne Morgan, a frequent speaker at the H .H.
Backer Trade Shows. Listen to this podcast and you’ll discover
important Guerrilla Marketing strategies for pet retailers,
distributors, and manufacturers.
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